More business,
less spreadsheet.
We build the bespoke web application that replaces the enormous spreadsheet and the three subscriptions that don't talk to each other.
- Thirty minutes, no pitch
- Fixed price, written scope
- If we're not the fit, we'll say so
Bespoke software for the businesses off-the-shelf forgot — haulage, hire, training, trades and more
What we build
Everything you run the business on, in one place
Off-the-shelf is built for the average business. Yours has the client who insists on paper invoices and the process you invented because it works. The software can't bend, so you do.
Replace the spreadsheet
One place for jobs, clients, stock or bookings — the same logic you already use, minus the broken formulas and the fear of deleting a row.
Join up what you have
Keep the tools that earn their keep and integrate them through their APIs, so a person stops being the integration layer.
Build what doesn't exist
Sometimes the process you've invented is the business, and no product has heard of it. That's the work we like most.
How it works
Four steps, no surprises
You see working software early and a fixed price before anything is built. If it's heading the wrong way, you'll know while it's still cheap to change.
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1
The fit call
Thirty minutes on the phone. You describe the mess; we ask awkward questions — including when the answer is no. Thirty minutes on the phone. You describe the mess; we ask awkward questions. You leave knowing whether bespoke is worth it — including when the answer is no.
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2
A plan and a fixed price
What gets built, what it costs, when it lands. One page, plain English, no hourly meter. What gets built, what it costs, when it lands. One page, plain English, and no hourly meter running in the background.
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3
Build, in pieces you can see
Something working early, something better every couple of weeks — course-correct while it's cheap. Something working early, something better every couple of weeks. If it's heading the wrong way, you'll know while it's still cheap to change.
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4
Handover, and someone to call
It's yours: the software, the data, the code. We stay reachable for month three's questions. It's yours: the software, the data, the code. We stay reachable for the things nobody thinks of until month three.
Client work
Built for businesses like yours
Training & compliance for live airports
Platforms that manage safety training, permits and vehicle compliance across airport operations — used daily, at scale, where downtime isn't an option.
Manage My Booking
Design work on the Manage My Booking journey — letting holidaymakers change flights, add luggage or insurance and pay balances themselves, without ringing a call centre.
E-commerce design
We assisted with the design of the customer-facing website for a high-volume mattress retailer — product pages, comparison and checkout journeys that have to convert around the clock.
Aircraft parts, found fast
A platform for sourcing and managing aircraft spares — searching stock by part number, checking certification and traceability, and raising quotes in minutes rather than days.
Case study
Trusted at airport scale
years building systems that run live airport operations
point of contact — the person you meet is the person who builds
The company and its products would not be as successful as they have been without Alex guiding the core system design and concepts.
Services
Everything we offer
Bespoke software is what we're known for. The rest keeps it — and everything around it — running.
SaaS & Web Applications
Large-scale web applications tailored to the way your business actually works — replacing fragile spreadsheets and off-the-shelf compromises with platforms built around your exact processes. Large-scale web applications tailored to the way your business actually works — replacing fragile spreadsheets and off-the-shelf compromises with business management platforms and training systems built around your exact processes.
One-off Projects
Business websites, high-converting e-commerce stores and marketing sites built to generate leads — delivered on time and at a fixed price, with no surprises. Business websites, high-converting e-commerce stores and marketing sites built to generate leads — fast, secure, mobile-friendly, delivered on time and at a fixed price, with no surprises.
Retainer
The skills of a full development team without the cost and commitment of hiring — guaranteed monthly access to senior developers, designers and strategists. The skills of a full development team without the cost and commitment of hiring — guaranteed monthly access to senior developers, designers and strategists who work as an extension of your team.
Hosting & Technical Support
Fast, secure UK-based hosting with ongoing content management and technical support — kept up to date, backed up and performing at its best. Fast, secure UK-based hosting with ongoing content management and technical support — your site kept up to date, backed up and performing at its best, by a team who already knows it inside out.
Social Media & PPC Management
Paid advertising and social activity that reach the right people at the right time, with clear monthly reporting and a focus on return over vanity metrics. Paid advertising and social activity that put your business in front of the right people at the right time — with clear monthly reporting and a focus on return rather than vanity metrics.
Digital & Technical Consultancy
Audits, technical problem-solving, supplier evaluation and digital strategy — answers before you commit serious budget. Sometimes you don't need a build — you need answers. Direct access to experienced specialists who can audit your setup, untangle technical problems, evaluate suppliers or shape your digital strategy.
App Design & Development
Native iOS apps designed and built to feel like they belong on the device, from first wireframe to App Store release. Android too, whether that's a second native build or one codebase serving both. Native iOS apps designed and built to feel like they belong on the device — from the first wireframe through to App Store release. Android is available too, whether that means a second native build or one codebase serving both platforms. Same approach as everything else: a written scope, a fixed price and software that fits how your business actually works.
Our toolkit
Built on software you can trust
Proven, well-supported tools, so your platform is easy to host, maintain and hand over.
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Laravel
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AWS
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Umbraco
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WordPress
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Redis
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GitHub
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Cloudflare
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Xcode
What does it cost?
Most first projects land between £6,000 and £20,000, fixed against a written scope. The fit call gives you a range before you commit to anything.
How long does it take?
Six to twelve weeks for a first version you can use daily. You'll see working software long before the end of that.
What happens to my data?
It stays yours, hosted in the UK, and you can export all of it at any time. We'll move it out of the spreadsheet for you as part of the build.
What if I want to leave?
You own the code outright. Any competent developer can pick it up, and we'll hand over the documentation to make that straightforward. We'd like to think you'll stay for the support — but nothing about the code locks you in.
Next step
Book a free fit call
Tell us what the spreadsheet does and we'll tell you honestly whether we can do better.
- Thirty minutes, no pitch, no jargon
- A price range before you commit
- Six fields — that's the whole form
Prefer email? [email protected]
Just need a website?
We also build ordinary websites, brochure sites and small e-commerce shops. Same standard of work, smaller scope. The fit call covers that just as well.